METALLICA Drummer Explains Label Switch

METALLICA drummer Lars Ulrich has spoken to Billboard magazine about the group's switch from longtime home Elektra to sister label Warner Bros. "The fact that we can start a relationship with Warner Bros. 20-plus years into our career and be considered a priority there, that's a great thing," he said.

Ulrich told Billboard that METALLICA's managers, Peter Mensch and Cliff Burnstein, made the decision to move to Warner Bros. after Elektra merged with Atlantic Records in March, resulting in layoffs at the label.

"Peter and Cliff have a lot of friends [at Warner Bros.] because of [fellow Q Prime clients] RED HOT CHILI PEPPERS," Ulrich said. "The band is West Coast, Warners is West Coast. It seemed like a great place to go and start the next chapter.

He added: "It has been 19 years now of getting used to and understanding this whole thing about how the record company and how the record industry works in terms of the revolving door. Everybody's got to basically look out for themselves."

METALLICA are in the middle of a European tour that kicked off this week in Copenhagen, Denmark. The group expect to return to the studio in spring 2005 to begin recording their first album for Warner Bros.


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