SHARON OSBOURNE At Center Of Bidding War

Digital Spy is reporting that Sharon Osbourne is apparently in the middle of a bidding war between the U.K.'s Channel 4 and the BBC for her presenting talents.

Both of the media giants are trying to lure Osbourne away from her position at ITV with promises of ever-increasing pay raises.

A source close to the star apparently told The Sun: "We've been offered some incredible deals.

"She's agreed to film a couple of pilots for a new ITV show including one made by Simon Cowell. She is big mates with Simon as they work together on 'X Factor', and she can probably name her price.”

The insider added: "Sharon has also been offered big projects by Channel 4 and the BBC — and they're primetime, which is a big deal.

"But anyone who knows her knows there's only one boss — and that's Sharon."

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